An author interview of Harry James Fox was published on Penny De Byl's site. She did it in a clever and a bit crazy way. Click the coffee cup to read the whole thing. This is an example of ways that an author can use to build a web presence. This is very important in marketing published books. The main problem an "indie" or independently published author faces is to be discovered by the readers. There are literally millions of books on the internet, which forces an author to work as hard publicizing the book as in writing it in the first place. Otherwise, the new book will simply be lost in the crowd.